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EPS: The Most Important Version of Your Logo

by Rachela Brisindi | Feb 10, 2015 | Design, Files, Formats, Logos & Branding | 7 comments

7 Comments

  1. Christine
    Christine on February 10, 2015 at 5:19 pm

    Wow, THIS explains everything. I had a “friend” design my original logo 8+ years ago, and then I tweaked it in Photoshop. Over the years, I’ve had so many issues with the logo looking “bad” and “really bad” when I’ve seen it blown up on a big screen (as a sponsor of an event). I’ve cringed! I’m always worried when I send it for printing and I have a specific version called “Best for printing” so I don’t accidentally send the low-res version.
    Now I want an EPS version of it!!
    Thank you for explaining this.

    Reply
    • Rachela Brisindi
      Rachela Brisindi on February 11, 2015 at 9:52 pm

      No problem Christine! I’m so happy it makes sense and that your new mission is to get an EPS version made. Once you do, you won’t have to worry about the quality no matter where it’s being showcased.

      Reply
  2. Alice
    Alice on February 11, 2015 at 5:21 pm

    Thanks for this info. It’s nice to have people explain things so a non-techy person understands. Your visual with the ‘e’ really helped me to see what you were explaining too.

    Reply
    • Rachela Brisindi
      Rachela Brisindi on February 11, 2015 at 9:54 pm

      Hey Alice! Thanks so much for your feedback. I’m happy this was helpful and that the visual made it clearer. Please let me know if you have anymore questions and I will try my best to explain in a non-techy manner :)

      Reply
  3. Stephanie de Montigny | Photographer
    Stephanie de Montigny | Photographer on June 18, 2015 at 12:45 pm

    I designed my logo myself, being a professional in the same realm of things, and I could not agree more. I decided to create my logo as a png (which is what you’re supposed to use across the board!) BUT trying to create a vector image from that.. nightmare! It works as my watermark since the resolution is perfect for small publishing/printing, but not for when trying to create promo displays.. Help a girl out?

    Reply
  4. Susan Lane
    Susan Lane on February 10, 2017 at 3:57 pm

    I agree with you, it’s never good to use Photoshop for logo designing, that’s why I use CorelDraw in EPS format ever since I started learning as a hobby and stumbled upon this http://www.coreldraw.com/en/pages/raster-to-vector/ which taught me a lot, I was so close to make the same mistake that many do… Btw, nice article, very useful and informative :)

    Reply
    • Rachela Brisindi
      Rachela Brisindi on February 10, 2017 at 6:30 pm

      Thanks Susan! I am actually not that familiar with Corel Draw but I have heard it can do amazing things!!

      Reply

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